An apple a day…

…and throw the statins away.

Great news this week from scientists specializing in the blindingly obvious – apples are good for you, and supposedly as good as statins in reducing arterial cholesterol.

Of course, you already knew this was the case, but nonetheless a bit of front-page coverage is very pleasing PR for the fruit industry in general and apples in particular.

British apples are currently at the forefront of supermarket fresh fruit displays, and with varieties like Cox, Gala, Braeburn and the taste sensation that is Rubens in plentiful supply over the winter, there’s every opportunity to make the most of this wonderful British product. What’s not to like?!

This entry was posted on Friday, December 20th, 2013 at 3:45 pm and is filed under news. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.